Jumptown Ticket

Portlanders love their jazz and as we all know is also full of hipsters and semi-retired 30-something MFA’s (at least according to Portlandia). One thing they all have in common is their love of jazz. Classic albums by John Coltrane, Lee Morgan, and Miles Davis are must-haves in their music collection (must have been Pottery Barns influence in the early 2000s). Whatever the reason, we knew these 20/30 years old’s enjoyed jazz but weren’t attending our performances. This promotional video was one component of a larger strategy to encourage PDX Jazz show attendance - Jumptown Ticket.